In order to have a strong link to my dissertation, the practical element should be a branding project which is relevant to my research into branding and religion.
- Branding a non-comforming / uncomfortable religion in the same way Christianity is
- Branding immortality - one of vance packards hidden needs and a promise from religion that the soul will live on in another realm/life
- Branding Holy Water as a product
All of the above ideas have potential at this stage and should now be tested and explored until the strongest response is identified.
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