"Baines’s work of this period was heavily biased toward experimental typography that took inspiration from medieval manuscripts and the writings of Marshall McLuhan and George Steiner – he has often noted that his influences came from written rather than visual sources. Letterpress exerted a particular attraction due to its do-it-yourself aspect: the entire process could be handled from concept to production without outside involvement." (source)
He now works as a professor at St Martins.
Due to the nature of my dissertation theme, I imagined Phil Bains would be a good individual to interview as he has both an insight into religion and graphic design.
I have sent him an email with the following questions:
1. Do you think religion is becoming a brand?
2. If yes, what factors do you think have effected religion adapting to become a commodity in our society?
3. Do you think this has effected secularisation in any way?
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